Field, Sales & Marketing (FSM)

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What is Field, Sales & Marketing (FSM)? 

FSM manages sales force, promoters, merchandisers, brand ambassadors and any type of sales representation you would like to build.

Here's how our FSM services benefit your business:

Tell us what you need and we will help you achieve your goals.

 

Talent attraction

 

Assessment and selection

 

Pre-employment screening and onboarding

 

Pay and pension

 

HR support

 

Sales training motivational program

Success Story

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Our client:

A global beverages company focused on restructuring the field force and changing the working model, with a change of supplier for legal issue.

Client's needs:

To increase the penetration in GDO channel and better serve the traditional channel with higher performance from the field force.

Our solution:

  • Dedicated team to manage with governance framework

  • Implementation of a Customer Relationship Management (CRM) platform with Business Intelligence (BI)

  • Reporting of shared performances through Key Performance Indicator (KPI) system

  • Structured performance training; to reward the best resources, maintain retention, and decrease turnover

  • Legal support

Results:

 

Functioning point of sales

 

Implementation of KPIs:

CVs received, interviews carried out, time used to gather up the team

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